work with me

Start here. Write. Talk. Fix. Pick the one that fits where you are, or book a free 15-minute disco call and we’ll work out which one.

Fix is for when something isn’t working and you know it, but not why or what to tackle first. A sounding board session gives you a focused 90 minutes, a written plan with clear action points, and a catch-up six weeks later.

Write and talk is for when you need to put your expertise into words for a room or a page: speaking, panels and workshops, or features and commentary for publications.

→ 1. DiSCO call

Free, 15 minutes
A short call to understand where you are, what's in the way, and whether I'm the right person to help. No preparation, no obligation.


Best for: a first conversation, before you commit to anything.

2. soundboarding session

£495 a 90 minutes online + written plan + 6 week follow up
A focused session on your brand or business, followed by a written plan covering where the gaps and opportunities are, what to fix first, and what to leave alone.

How it works
Before: a few short questions, so we use the time well.
During: 90 minutes on where you’re stuck, what’s getting in the way, and what matters most right now.
After: within 7 working days, you get a written plan with clear action points.
Six weeks later: a free 30-minute online catch-up to see what’s moved and what’s next.

Online Worldwide. In person in London, Norwich and beyond by arrangement.


Best for: when you know something isn't working, but not what and need help to prioritise...

“It doesn’t matter how many years you’ve been in business, you’re always learning, and you always need to stop, take a breath and reevaluate what’s working and what isn’t. This is what Emma has helped me with. The fact that she is herself an entrepreneur and has built a product brand gave me even more confidence in her ability to evaluate our business and provide a slick, organised sounding board with clear action points to take away. Thank you Emma for clearing some wood so I can see the trees again.”

Louise Thomas Ninns, Louise Thomas Skincare

3. keep the momentum

Each sounding board session leaves you with a clear next step and a written summary you can act on straight away. If you want further help or ongoing support putting that plan into practice, choose from three ways to continue below.

On call

£600 a month
A monthly soundboarding session, plus email access for quick questions in between.


Best for: founders who want their decisions sense-checked

in your corner

From £1100 a month
Deeper support across a season: two monthly sound boarding sessions, plus email access for quick questions feedback at key moments, bringing 20 years of buying and brand experience alongside your team.


Best for: growing brands that need experienced judgement, not extra hands.

parachute Project

From £3000 price on scope
A defined piece of work (a project) with a clear outcome and a fixed fee, anywhere on the journey from idea to selling. For example, a range gap analysis, a pricing plan, a sourcing plan, refining your critical path, factory overview, trade show preparation, a marketing strategy review, or a campaign launch plan.


Best for: a specific job done well, without an ongoing commitment.

talk and Write

Beyond the one-to-one

For rooms, events, institutions and publications.

Writing

Quoted per commission
Features, columns, expert comment and industry interviews on where fashion is heading, drawing on 20 years as an academic, buyer and brand owner.


Best for: editors and publications looking for an informed fashion voice.

speaking, Panels & Workshops

Quoted per event

Talks, panels and hosting, workshops and team training, facilitated away days and strategy days, guest lectures, and symposiums that bring the industry together.


Best for: brands, teams, universities and event organisers when you want a room full of people thinking differently.

The WTF Lab

coming soon

Learn with me, in a group or at your own pace.


Guided programmes that share 20 years of buying, brand and academic experience, starting with Buyer's Eye: how to get your brand stockist-ready, from range and pricing to your first buyer conversation.


Join the waitlist for first access and a founding member price.

not sure where to start, book a Free *disco (discovery) call and we will figure it out together!